Essay · Argument
The “Soft Soccer” Delusion
Strip away the refereeing optics and the missing pads, and the world’s most popular sport turns out to be one of the most metabolically brutal ever played.
readA working record · Ashok Aggarwal
Building evergreen engines of health, wealth, and hope for humanity.
Built to last, and to compound — quietly, and for the long run.
Simple thinking, uncommon angles.
00The whole
A whole person
Not one thing, but many — held together. The work is only one of the rooms.
Hover a room · + / − to zoom · drag to pan
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Purpose
health, wealth and hope — for humanity
Health · Wealth · Hope
The Work
engines being built
M&S · Intermed · …and more
Beliefs
how I try to act
Good people win · A duty to impact · A rising tide
People
who the days are shared with
Family & friends · Comrades · Communities
Connection
what the reaching is for
With self · With people · With God
01The Work
Two engines
Not a résumé — the two rooms where most of the building happens, and what they're meant to serve.
And a longer, quieter list — community capital, STEM education, coaching youth and adult sports, and more.
02Writing
Selected writing
A few things worth your time — and a long tail of notes, letters, and drafts behind them.
Essay · Argument
Aggarwal’s Law of Revirting
We do not advance to the virtual, we revert to it. Given time the copy becomes the original, and reality is left auditioning for its own part.
readEssay · Argument
Against Process, For Frameworks
Telling a smart, creative person what to do and how to do it is an insult, and it is received as one. A framework hands over what its author learned and gets out of the way: fishing, not fish.
readFeature · Tribute
Leave No Doubt
Seventeen days after West Virginia lost its coach, an interim named Bill Stewart stood in a locker room in Arizona and asked for three things. The speech still gives me chills. Then his team beat Oklahoma by twenty.
readEssay · Tribute
Wherever You May Be
It's a great day to be a Mountaineer, wherever you may be. The happiest sentence in West Virginia and the saddest, in the same breath: the man who says it, the nights he said it, and why the last four words hurt.
readEssay · Argument
Without Worrying About the Consequences
My father told me to say and do whatever I need and want, without worrying about the consequences. The most dangerous advice I have ever been given, and the best. It is not for everyone. It is for good people, who are the only ones not already taking it.
readFrom LinkedIn
Posts & notes
Where I think out loud — on AI, care, building, and the things worth keeping.
- AI & intelligenceSep 2026
I was just having a chat conversation with…
On the speed and quality trade-off, and why moving at pace puts you in the arena where quality can iterate.
Read on LinkedIn - LeadershipSep 2026
Hot take, to continue my posts about new age…
New age versus conventional thinking, a year spent reinventing the firm, and the name that stuck: Embrace the Pace.
Read on LinkedIn - Health & careAug 2026
Rural health, healthcare innovation, Medicaid
Read on LinkedIn - Building & venturesAug 2026
Since co-founding M&S Consulting, my mission has been…
Moving teams off legacy systems, getting AI adopted in a way that sticks, and handing the repetitive work to agents.
Read on LinkedIn - ReflectionsJul 2026
250 years is a long time to keep a startup…
The most ambitious founding in history, started with no roadmap and no guarantee of product-market fit, and still running.
Read on LinkedIn - AI & intelligenceJun 2026
AI is moving at a speed most people have…
Faster than the internet boom or the cloud shift, and the reason the leaders falling behind are the ones going it alone.
Read on LinkedIn - ReflectionsJun 2026
I have been to a lot of graduation ceremonies…
The shortest speech I heard all season, and the one I keep thinking about: wherever you end up, plant the deepest roots you can.
Read on LinkedIn - Building & venturesJun 2026
There is a window right now for small, smart…
A small team turns like a speedboat. A tanker takes a long time to change direction.
Read on LinkedIn - ReflectionsJun 2026
Brandon Jones once shared a thought with…
All good is hard and all evil is easy, a line I have carried for years, and the one man I know it runs backwards for.
Read on LinkedIn - ReflectionsJun 2026
The USMNT faithful serenade their team…
Soccer, the USA, West Virginia, and winning, all in the same night in Seattle.
Read on LinkedIn - ReflectionsJun 2026
I tried to capture the feeling those of us…
A poem for a model that came and went. Briefly here, oddly alive.
Read on LinkedIn - AI & intelligenceApr 2026
I may not be part of the 1 in 6 people reportedly…
Not one of the 1 in 6, but in a serious relationship with what AI can unlock, and hiring the people who feel the same.
Read on LinkedIn - LeadershipApr 2026
Waiting for a promotion to start leading…
Leadership shows up long before it becomes a line on an org chart. Permission is the slow lane.
Read on LinkedIn - ReflectionsApr 2026
Quick pet peeve: I dislike when people act…
Against tidy explanations. The people who succeed stay comfortable in the gray and keep moving anyway.
Read on LinkedIn - CommunityMar 2026
If you are in the Greater Morgantown area, we would love…
A new style of hands-on giving, in person, every quarter.
Read on LinkedIn